SEO Positioning
SEO optimization is crucial for your online visibility: having an attractive and well-designed website is not enough. To appear at the top of search results and attract potential customers, your site must be optimized for both OnPage and OffPage SEO.
- Keyword research
For your content to connect with the needs of your audience, we perform a comprehensive keyword analysis, detecting what people are looking for in your area to support the content of your website in a strategic way. - Internal links (Interlinking)
It is essential to have internal links that coherently connect the different sections of your site. This interlinking improves navigation and helps Google to understand the structure of your content. - External links (Backlinks)
Links from high authority sites to your page (backlinks) are key to improve your ranking. This OffPage SEO strategy is valuable, although not always easy to obtain, but its benefits are worth the effort. - SEO Content
We create attractive content (texts, images, videos) optimized for SEO. It is not enough to include keywords; it is essential that the texts are relevant and interesting for your visitors. - SEO Audit
If you already have a website but it does not appear in search results, an SEO audit is essential. We identify and correct the technical and content issues that prevent it from ranking well. - SEO Architecture
A clear and logical structure of URLs and HTML tags helps both users and search engines. We design a solid SEO architecture to improve the organization and navigation of your site.
Frequently asked questions
about seo
What does SEO involve?
SEO, or search engine optimization, consists of a set of strategies to improve the positioning of a web page in the search results of Google or other search engines by focusing on specific keywords.
Is it essential to apply SEO to my business?
Absolutely! People search for products or services on the Internet, no matter if it’s locally, nationally or globally. Appearing in the top results greatly increases your chances of attracting customers, and you can even optimize in local directories without a website.
How soon do I start to see the effects of SEO?
Unlike paid advertising, organic SEO does not generate immediate results. It may take several months before you notice an improvement in positioning, since it is a progressive process.
How much does it cost to implement SEO?
The cost varies according to your needs, the type of business and the current state of your website. It is a process that requires detailed planning, analysis of the competition and continuous work, so a previous study must be done to calculate the appropriate budget.
How does the search engine optimization process work?
Search engine optimization is based on algorithms that determine the relevance and authority of a website by evaluating how well it responds to user queries in a specific search.
What are the factors that influence SEO?
Several elements can impact positioning, such as the quality of the content, the structure of the website, the correct optimization of keywords, the quantity and quality of inbound links and the speed of page loading.
What are keywords in SEO?
Keywords are terms or phrases that describe the content of your page and that users search for on the Internet, which help search engines categorize and display your page as a relevant result.
What are inbound links and what is their function in SEO?
Inbound links are those that come from other websites and point to your page. They are important because they indicate the authority and trustworthiness of your site to search engines.
Why is user experience crucial for SEO?
A good user experience not only increases visitor satisfaction, but also contributes to improved search engine rankings, as search engines value positive interaction with the site.
Is it advisable to buy links to improve SEO?
It is not a recommended practice. Buying links is not only risky, but the most effective links are the natural ones, those that come from relevant and quality sites.